OUR TEAM - SALES TEAM

Our sales team brings 227 years worth of sales and radio experience to the Impact Radio stations!

MARY ZUKIN | Sales

Mary grew up in little La Grande, Oregon and attended college in Portland, Oregon. After college, she began her radio career began working for Pacific Empire Radio. She’s been in radio for eight years, six here in the Treasure Valley with Impact Radio Group.

Kristin Lowman | Regional National Sales Assistant

Kristin was raised in Boise and attended college at George Fox University in Newberg, OR.  A communications major, Kristin was a wedding and event coordinator for eleven years before transitioning to radio. 

LARRY CHURCH | Sales


Larry grew up in Nyssa, Oregon. He attended the University of Oregon and graduated in 1985. That summer he started his broadcast career in Klamath Falls, Oregon with Wynn Broadcasting. After six months, he landed his first Radio job in Boise, Idaho.  

GAYLE HONECK | Sales


Gayle has been a part of the Treasure Valley media since 1990 beginning in the support side of radio and moving into sales in 1998.  Her seven years of radio sales, thirteen years of television sales and one year as a media buyer for a local advertising agency allows Gayle to be a resource to her clients.

Heather McMillan

HEATHER MCMILLAN | Sales


I Began my media career in Television working for an NBC affiliate in Pocatello, Idaho in 1998. Worked as the Executive Assistant to the GM and was the back-up support in the Traffic and Sales departments.

In 2005, Mike and I moved to the valley. In 2007 after a two year gig selling Personal Lines Insurance I got back into Marketing at Citadel (now Cumulus) as the Sales Assistant.
Lisa Ware

LISA WARE | Sales


Although born and raised in Arizona, Lisa considers herself an Idahoan at heart and our beautiful city has been her home for 24 years. Lisa is married with two beautiful daughters, and possesses a deep love for all things sports.  Her degree in media arts has been passionately involved in all aspects of marketing for over 20 years.  Lisa has worked in all forms of media including print, television and radio, making her a valuable asset to Treasure Valley businesses.

BRIANNA HEREDIA | Sales


Brianna was born and raised in Colton, CA and attend Boise State where she received a Bachelors in Business Management and a Bachelors in Marketing. Brianna has lived in Boise 5 years now, though she may be young she has made it her mission to specialize in marketing towards millennial’s. She’s addicted to all things sports, especially the Los Angeles Dodgers! When she isn’t watching sports she is usually catching up on her Disney movies!