Who We Are

A Message From the CEO

Darrell Calton

Ten years ago I was given a unique opportunity to build an independent broadcast group with no constraints on “what” I wanted it to be. My only directives from the owner were to make it about people and make some money. Somehow. It was as hard an exercise as when someone asks you to play the “lottery game”. If you won ten million dollars how would you spend it? I dreamed of building a multimedia company where a diverse group of employees could have a voice, have a hand in sharing success, not agonize over petty failures and be part of a culture instead of a cold entity. I am incredibly proud that what seemed like an experiment a decade ago is, in reality, that company today.

Darrell CaltonCEO

What Our Team Has To Say

Ever wondered what it’s like to love where you work? Welcome to Impact Radio Group. We are more than Idaho’s #1 broadcast cluster. We’re a company that invests in people, has a passion for doing things the right way, and wants to make a difference in the communities we serve. Even after 11 years, I still get excited to work every day.

Regional Operations Manager

What makes IMPACT Radio Group a great place to work for is that every single employee has a stake in the company’s success.  We are very team-driven, and we operate in a way that puts collective goals ahead of individual glory. In 10 years we have grown very quickly, and we continue to succeed because we are a nimble organization that can rise to any challenge we may face. Everyone at IMPACT Radio Group is smart, energetic, and fun to work with. We love what we do, and it shows in the strong relationships we have built with our Clients and Community.

Operations Coordinator

I love working for Impact Radio Group because every single department is strong and does their job to the highest standard.  We are truly a team, it takes all of us to be successful. I love my teammates.

Account Executive

I have loved working at Impact Radio Group. They actually care about who I am as a person and what my goals are. They are invested in me long term. Even though they know that eventually, I will be leaving they still invest the time and energy to help me be a better person. They have realistic expectations of what I am capable of. They know my strengths and put me into positions that allow me to utilize those strengths. It’s also a fun and upbeat environment and every day is something new and exciting.

Continuity Director

Impact Radio Group is an amazing place to work because they really try to find your strengths, what you are really good at, and help you develop them. They understand life is a balance and they support the work hard, play harder mentality. Without hesitation, they put family first and support us in and outside of the office.

Account Executive

Impact Radio Group is the valleys best radio group to work for. It is a one-two punch. Impact Radio Group has the best infrastructure to work in being a media rep. All tools to perform my job can be accessed online from any pc and the open communication between departments is simply the best. By that I mean, I am mobile,  I get a quick response to my request and can move quicker with better direction with my projects and clients.

Account Executive

I can truly say I love my job. The culture of Impact Radio Group is like no other , the environment is incredibly empowering. I feel supported in my career and personal growth. It’s like a family here

Account Executive

I love working for Impact because we have the most supportive and encouraging management, our support staff works very hard to make sure that our clients are taken care of.  Plus we have the best on-air staff and stations in the valley!

Account Executive

I enjoy working at Impact Radio Group because we’re involved in so many causes that mean a lot to mean inside the community. We strive to make our community a better place for everyone. I have never been to work and not laughed or had a good time. We work hard and play hard, we have a great team of creative individuals. When there is a problem needing a solution we attack it together and lean on each other when needed. This is a very collaborative work environment with challenges and opportunity. One thing is for certain, you won’t be bored working at Impact Radio Group.

Digital Director

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